Brandwashed : tricks companies use to manipulate our minds and persuade us to buy /
In this shocking, no-holds-barred expose, the author draws on more than 20 years spent in the back rooms and board rooms to reveal all the manipulative ways marketers and advertisers tap into our most deeply seated fears, vulnerabilities, impulses, dreams, and desires, all in the service of taking o...
|Published:||New York : Crown Business, ©2011.|
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McHenry County College
HF5415.32 .L557 2011