Electronic Commerce The Strategic Perspective

This book is written both for practitioners and business students. Managers wishing to understand how electronic commerce is revolutionizing business will find that our comprehensive coverage of essential business issues (e.g., pricing and distribution) answers many of their questions. Advanced busi...

Full description

Saved in:
Other Authors: Watson, Richard (Author)
Berthon, Pierre
(Author)

Pitt, Leyland
(Author)

Zinkhan, George
(Author)
Format: Textual Material Electronic
Language:English
Subjects:
Online Access:Connect to eTextbook (Available to all.)
Tags: Add Tag
No Tags, Be the first to tag this record!

Open Textbook Library

Location: Open Textbook Library

Online Access:Connect to eTextbook (Available to all.)