The National Basketball Association : business, organization and strategy /

The National Basketball Association (NBA) is widely recognized as an entertaining and innovative league whose teams play regular season and postseason games in packed arenas at home and away sites in the United States and Canada. This book discusses the development, growth, and success of the 61-yea...

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Main Author: Jozsa, Frank P., Jr., 1941- (Author)
Format: Book Electronic
Language:English
Published:Singapore ; Hackensack, NJ : World Scientific, [2011]
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Online Access:EBSCOhost - Click to view - Access for Lincoln College students, faculty, and staff only