Store design and visual merchandising : creating store space that encourages buying /

The careful, creative, and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the newly revised and expanded edition of this book, the interested reader will find a variety of hands-on suggestions for how to optimize the desig...

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Main Author: Ebster, Claus., (Author)
Other Authors: Garaus, Marion., (Author)
Format: Book Electronic
Language:English
Published:New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Edition:Second edition.
Series:Consumer behavior collection.
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Joliet Junior College

Location: eBook

Call Number: Downloadable material
Online Access:Click here to access