In the 1960s, Pan Am was at the forefront of the jet age and was viewed as the epitome in quality airline service. But, as this program examines, the 1988 terrorist bombing of Flight 103 over Lockerbie, Scotland, was a blow from which the legendary brand never recovered. Learn about crises that affe...
|Published (Most Recently):||New York, N.Y. : Infobase, , c2014.|
|Series:||Secrets of Branding.
|Online Access:||Click here to access |
No Tags, Be the first to tag this record!