The Colonel comes to Japan

Explains that when an American company sets up shop abroad, special considerations must come into play, as evidenced by this chronicle of Kentucky Fried Chicken's entry into the Japanese fast-food market

Saved in:
Corporate Authors: WGBH (Television station : Boston, Mass.)
Learning Corporation of America
Other Authors: Sevareid, Eric, 1912-1992
Format: Movie VHS
Language:English
Published:New York, NY : Learning Corp. of America, 1981
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
Uniform Title:Colonel comes to Japan
Summary:Explains that when an American company sets up shop abroad, special considerations must come into play, as evidenced by this chronicle of Kentucky Fried Chicken's entry into the Japanese fast-food market
General Notes:Originaly broadcast on the television program entitled: Enterprise
Physical Description:1 videocassette (30 min.) : sd., col. ; 1/2 in
Performer:Host: Eric Sevareid
Audience:College students and adults